Launching Your Training
Your plan is in place. Now it’s time to bring it to your members.
Once the program, format, timing and pricing are confirmed, IFMA will help you complete the setup and prepare for registration.
Finalize the Setup with IFMA
IFMA will help coordinate the next steps, including:
- Confirming the delivery model (in-person or virtual)
- Gathering participant details
- Coordinating enrollment
- Invoicing and collecting
We’ll make sure you know what is needed, what you are responsible for and what IFMA will handle.
Give Yourself Time to Promote
Begin planning and promotion at least two months before the training begins.
Use the channels your members already pay attention to, such as:
- Your website and event calendar
- LinkedIn and other social channels
- Board and volunteer networks
- Direct outreach to members who expressed interest
If the training is open to the general public, IFMA can help make the opportunity visible to non-members.
Make the Value Clear
Focus on what participants will gain, not simply the course name.
Help members understand the opportunity to:
- Build skills they can use today
- Work toward an IFMA credential for career advancement
- Learn with and from other members
Consider the membership opportunity
If the program is open to the general public, you may also choose to incorporate membership into the training offer.
IFMA membership is an immediate way to experience professional development, community and support.
“The complexity of modern facilities requires professionals who are continuously learning.”
— Alexander Redlein
IFMA Austria, Past President
