Creative Specifications & Submission Guidelines
Please review the specifications below before preparing your materials to help ensure timely production and placement of your advertising.
Detailed submission instructions and upload links will be provided with your insertion order or advertising confirmation.
Sponsored Content
Sponsored Blog Banner
- 1000 × 250 px
- 72 dpi
- RGB
- GIF, JPG, or PNG (animated GIF acceptable)
- Maximum file size: 40 KB
- Destination URL required
- One sponsored educational blog post (approximately 500-1,000 words)
- Must follow the Blog Submission Guidelines
- Related images/graphics, if applicable
FMJ Sponsored Article
- One article (1,500–2,000 words)
- Up to five (5) JPG or PNG graphics
The WIRE Sponsored Content A & B
- Image Dimensions: 582 × 582 px
- Format: PNG, JPG, or GIF
- Content Description: Up to 356 characters, including title
- Destination URL required
Email Marketing
Dedicated Email Blast
- Follow IFMA’s Dedicated Email Requirements
- Submit an email-compatible HTML content block
- Use a responsive, table-based layout up to 600 pixels wide
- Apply inline CSS and email-safe fonts
- Use optimized images with HTTPS URLs and alt text
- Provide complete links, subject line, preheader and supporting files
The WIRE
- Banner: 600 × 150 px
- 72 dpi
- RGB
- GIF, JPG, or PNG
- Maximum file size: 150 KB
- Destination URL required
FMJ Email Sponsor
- Banner: 600 × 150 px
- 72 dpi
- RGB
- GIF, JPG, or PNG
- Maximum file size: 150 KB
- Destination URL required
Banner Advertising
Website Advertising
Three banner files required:
- Banner A: 400 × 500 px
- Banner B: 400 × 500 px
- Banner C: 1000 × 250 px
- 72 dpi
- RGB
- GIF, JPG, or PNG
- Maximum file size: 150 KB
- Destination URL required
FMJ Banner Advertising Banner
- 1000 × 250 px
- 72 dpi
- RGB
- GIF, JPG, or PNG (animated GIF acceptable)
- Maximum file size: 150 KB
- Destination URL required
Connected FM Podcast
Podcast Sponsorship
- Company logo (JPG, PNG, or high-resolution PDF)
- 30–45 second mid-roll advertisement (recorded by IFMA)
- Banner: 970 × 90 px
- 72 dpi
- RGB • GIF, JPG, or PNG (animated GIF acceptable)
- Maximum file size: 150 KB
- Destination URL required
Submission Guidelines
- Review all specifications before preparing your materials.
- Ensure all files meet the required dimensions, formats, and file size requirements.
- Materials that do not meet the required specifications may be returned for revision.
- Late or non-compliant submissions may delay production or deployment.
- Advertisers remain responsible for payment according to the terms of their advertising agreement, regardless of delays resulting from revisions, late submissions, or non-compliant materials.
- Refunds or credits will not be issued for delays resulting from late or non-compliant submissions.
